The Convention and Exhibition Bureau of the Georgian National Tourism Administration featured in 17 international business tourism fairs hosted in 13 countries this year to promote the country’s potential in the industry, the state agency said on December 26 in the end-of-year summary of its work.
The bureau and private sector companies from Georgia had been present in fairs held in Germany, France, Poland, Lithuania, Latvia, Estonia, Hungary, the United Arab Emirates, Uzbekistan, Kazakhstan and Israel, the body said.
It also added “hundreds of leading international companies” had seen presentations about Georgia at the events.
The body also held training sessions, led by international experts, for member companies and promoted the country’s business tourism prospects in international media.
The latter effort included the publication of a promotional article in the international online platform Boardroom on the potential of business tourism in Georgia. The piece introduced the outlet’s readers to the country’s hotels and exhibition spaces that have the ability to host large-scale conferences, meetings and forums. (Agenda/Business World Magazine)
