Otar Shamugia, the Georgian Agriculture Minister, on February 20 said the Government was allocating GEL 16 million ($6 million) for promotion of Georgian products in “strategic” foreign markets, including in the United States and Europe, this year.
Speaking to the media following the weekly Government meeting, the official explained the move was aimed at diversifying destinations for Georgian exports and assisting domestic businesses in entering foreign markets.
Pointing to “positive figures” in the ongoing effort thanks to “successful” marketing campaigns by state bodies over the recent years, the minister said last year the country exported more than 23 million litres of wine, up by 28% YoY.
He noted increases had been recorded in exports to the US, Poland, Germany, Japan and the Baltic States. (Agenda/Business World Magazine)